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How to Write a Brand Messaging Guide (and Why You Should!)
How to Write a Brand Messaging Guide (and Why You Should!) If you’ve been following a brand for a long time, you’ll start to feel a connection with their articles and posts. Whether it’s those roasting snarky tweets from Wendy’s, or the family-friendly positivity of Coca Cola, you’ll recognize the content as belonging to that brand. And that doesn’t happen by accident. Successful brands create and
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